Traffic is very crucial for your website as it helps a lot in generating leads for your business, and it also helps in filling the sales funnel quickly. To increase the 'organic traffic' on your website, you should always practice White Hat SEO (Search Engine Optimization) Practices.
Many people ask, "Why are there no visitors to my website?"
There are several reasons why you are not getting organic traffic to your website and they are related to the keyword, search intent, target audience, etc. Some of the reasons are discussed as follows:
Always use relevant keywords:
It is a very important part of SEO strategies. You should always use relevant keywords in your content. It means the keywords you use must be related to the content you are posting. The keyword is the part that the audience uses as their search query. If you are using the correct keyword, then only you will get organic traffic to your blog/ website. Do not do keyword stuffing. Put your keyword in the meta title, meta description, heading, middle of the content, and at last at the end of your content. You should also use synonyms for the same like LSI keywords.
Content should be right:
Make sure the content should be right and clear. It should be relevant and also able to clear the doubts of the audience. It should be of high quality. Then only your website will rank on the search engine. This will aid you in getting visitors to your blog/ website.
Promote the content:
You should not only focus on creating the content but also promoting it. You should let people know that you have amazing content on your website by promoting it. There is a rule that says spend 20% of your time on creating the content and 80% on promoting it. You can promote it where your target audience is.
The website should be fast:
Various plugins make your website slow. So you need to make sure that you add influential ones only. It should have a fast loading speed. The users are most likely to exist if the website is not loaded in 5-6 seconds. This is also one of the mistake which marketers do.
Optimized for mobile:
Many websites do not function well on mobile. You need to make sure that your website is optimized both for mobile and desktop.
SEO Practices:
SEO plays a critical role in ranking your website. You need to make the best of it. Use both On-page and Off-page SEO. You can use Yoast for the same. It is used for On-page SEO. And for Off-page SEO, you can apply backlinks, use directory submission, etc.
These were the main reasons for your website ranking. Follow these practices to bring organic traffic to your website and help in ranking it better on the Search Engine Results Page (SERP).
